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Beer Labels

Create a can’t-miss look for beer bottles and cans. Assorted materials and sizes, with waterproof options and custom shapes available.
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Turn each bottle into a work of art with custom beer labels for bottles and cans.

  • 6 size options
  • 3 standard shapes & custom shape option
  • 9 material options
  • Labels printed on slitted rolls
  • Quantities from 50 to 10,000

Note: Find the right size for your container with our beer label size guide.

Beer labels that reflect your brand

Looking for a fresh way to stand out on crowded shelves and in fridges or at bustling events and festivals? With custom beer labels, you can get eyes on your goods and give people a taste of your personality. Whether you're showing off your logo, ingredients or company ethos, customers will know you've brewed up something special.

Classic & custom options

Fully customisable, our beer labels come in tailor-made shapes for beer cans and bottles. Wrap-around labels are ideal for 360-degree branding, while our rectangular, oval and custom labels are a subtler way to display your logo and product info without covering the whole bottle. And with durable and even waterproof paper or plastic options available, your one-of-a-kind labels will be made to last.

Cheers to designing made easy

To start designing, choose a shape. If you select a standard shape, you can browse our customisable templates or design your own. If you select a custom shape, upload your logo or artwork and our design studio will automatically create a custom cutline for your label with further customisation options. Once you’ve perfected your design, we’ll professionally print, package and send your beer labels to you.

Vistaprint offers Beer Labels design templates in assorted styles.

Reviews

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Ratings Distribution

Reviewed by 11 customers

Great quality , but. .

21 Dec 2025 | mick h. | Verified Buyer
Fantastic quality of my printed poly beer can labels and speedy turnaround/delivery. The details for this item should really state that the labels will be printed 3 across on a wide roll. My labelling machine, which is fairly standard in the UK, needs labels in a single roll. I've had to engineer a device to un-roll, slice and re-roll my labels so they can be applied with my label applicator.
Response from Vistaprint Customer Care Team:
Thank you for sharing your feedback on your Beer Labels order. We’re delighted to hear that you were pleased with the print quality and the quick turnaround time. We also acknowledge your concern regarding the roll format. We understand how important it is for labels to be compatible with standard labelling machines, and we regret any inconvenience this may have caused. Your input is very valuable, and we will ensure it is passed along to the relevant team for review and improvement. For future orders, if you have any questions or need assistance before completing your order, our Customer Support team is available at 0800‑028‑6962, or you can visit our Help Center for real‑time support: https://www.vistaprint.co.uk/customer-care/help-centre/ We truly appreciate your support and the time you took to share this insight. Please know that we take your feedback seriously and will continue to make every effort to improve our products and services to better meet your needs.

Pleasure doing business with you

27 Nov 2025 | Natalie B. | Verified Buyer
Such an easy service to use and a speedy delivery. Very pleased

5 star

4 Nov 2025 | Jonny C. | Verified Buyer
Quick, quality and reasonably priced personalised labels purchased for my home brew cider. Highly Recommended.

Drinks labels

30 Oct 2025 | simon b. | Verified Buyer
Very good quality, easy to peel and stick. Looks amazing and matches the on screen design perfectly.

Great product and excellent service.

21 Oct 2025 | Paul B. | Verified Buyer
Great product and excellent service.

Displaying Reviews 1-5

Work with a designer

Let us design it for you

No more guesswork. We take care of the entire design process, from brainstorming ideas to delivering the files to your account.

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Frequently asked questions

You can choose from a variety of material options for custom beer labels, so thickness will vary depending on which one you choose. See below for thickness by material type:

  • White Plastic: 0.05 mm
  • Transparent Plastic: 0.05 mm
  • Silver Plastic: 0.06 mm
  • White Paper: 0.069 mm
  • Betulla Laid Paper: 0.135 mm
  • Satin Paper: 0.110 mm
  • White Waterproof Paper: 0.148 mm
  • Hay Paper: 0.146 mm
  • Gold Paper: 0.073 mm
  • Silver Paper: 0.073 mm

Once you’ve uploaded your design, you can turn your logo or image into a custom beer label design. After you upload your image file, our design studio will automatically create a custom cutline with options to customise the background colour too. To get some advice on your design, click “We’re here to help” in the bottom right corner and one of our designers will be able to assist you.

Our labels are made to last up to 2 years, and we have a variety of water-resistant options available.

Yes, you can. We recommend using a permanent marker.

Not at this time. You can, however, order a smaller batch of labels, make sure they’re perfect for your requirements and then reorder a larger quantity.

Yes. We have a wide variety of colours available, from white to gold and even transparent. And with our full-colour printing, your custom label can be any colour you’d like.

Yes, when uploading imagery, we would highly recommend that you use images with a resolution of 300 dpi or higher, for the clearest results. If you select transparent plastic as your material, make sure you don’t use designs with white backgrounds and avoid JPEG files. Opt for PDF or PNG files instead. This will ensure you get the transparent effect you’re looking for.

A wrap-around beer label is exactly that — a label that wraps around your bottle or can. Designed to perfectly fit most beer bottles and cans, they’re a convenient way to add product information, brand colours, your logo and the beer's name — all on one label.