Digital Marketing

The different types of digital marketing (and how to use them)

Digital marketing can seem overwhelming. With so many channels, it’s tough to know where to begin. What exactly do SEO […]

How to develop a successful social media strategy in 7 simple steps

“Strategy” may sound formal and calculating (and a strange companion for “social”) but a social media strategy is really all […]

Four major forms of social media advertising – and which platforms support them

If your customers are on social media – and let’s face it, they are – your brand’s ads also need […]

How event QR codes can enhance your customer connections

A sea of people are streaming through the event doors and past your booth. You want to attract, engage and […]

Which types of websites and layouts are best for your business?

As a small business owner, you know your website is a direct reflection of your brand. And with 9 out […]

Influencer marketing for small businesses: How it works and how to get started

These days, influencer marketing is one of the most buzzworthy strategies in the marketing world. Partnering with influencers can be […]