Must-haves
Primary backdrops and wall stand displays
Branded furniture and countertops
Secondary supplemental signage
Handouts
Giveaways
Business tips
Stand ideas per budget
- Everything you need to look professional on a budget
- Quick set-up with retractable banners, tablecloths & signage
- Smart basics like flyers, paper bags & stickers for giveaways
- Everything you need to look professional on a budget
- Quick set-up with retractable banners, tablecloths & signage
- Smart basics like flyers, paper bags & stickers for giveaways
- Command attention with standard pop-up displays & curved counters
- Stand out with step & repeat backdrops plus tabletop roller banners
- Keep visitors engaged with booklets, water bottles & branded pens
- Command attention with standard pop-up displays & curved counters
- Stand out with step & repeat backdrops plus tabletop roller banners
- Keep visitors engaged with booklets, water bottles & branded pens
- Dominate the floor with zipper walls & lightbox displays
- Premium set-up — from deluxe counters to perfect bound booklets
- Complete the experience with branded clothing, accessories & tote bags
- Dominate the floor with zipper walls & lightbox displays
- Premium set-up — from deluxe counters to perfect bound booklets
- Complete the experience with branded clothing, accessories & tote bags
From empty stand to main attraction – your trade show transformation starts here.
In a sea of exhibitors all competing for attention, you need more than just a table and a smile to stand out. That's why VistaPrint makes it simple to create professional trade show supplies that draw crowds, start conversations and turn visitors into customers – without the overwhelming prep or eye-watering costs.
Start by browsing our complete collection of trade show merchandise and find exactly what you need for your next event. From commanding pop-up displays that transform your stand into a destination to branded trade show merchandise that visitors actually want to keep, we've got every detail covered. Choose roller banners that set up in seconds for tight spaces, or go big with zipper walls that create immersive backdrops. Need promotional merchandise for trade shows? Stock up on everything from pens and tote bags to water bottles and notebooks – all customisable with your logo and message.
We know preparing for trade shows can feel like juggling a dozen tasks at once, so we've made ordering simple. Use our free design templates for a quick start or upload your own artwork for a fully custom look. Pick your products, choose your quantities and select your delivery speed – fast, standard or economy. VistaPrint handles the rest, professionally printing and shipping your trade show promotional items straight to your door. With quality materials that last event after event and turnaround times as quick as 3 business days, you'll walk into that exhibition hall ready to make every connection count.
Frequently asked questions
Trade show materials range from budget-friendly basics to premium displays. Start with essentials like business cards and banners at lower prices, then add displays and promotional items as your budget allows. Many businesses find that a mid-range investment covers a professional starter set-up.
The best giveaways solve problems or get used daily. Think reusable water bottles for busy professionals, portable phone chargers for tech events or quality tote bags that become everyday carriers. Add your logo to items people already want and watch your brand travel beyond the show floor.
Match your banner to your environment with our range of options. Standard banners work brilliantly for backdrops, mesh banners handle windy loading areas and fabric banners add elegance to indoor displays. Choose sizes from A4 to 2.5 x 1 m to fit your space perfectly. Use our free online templates or upload your own artwork, and if you need guidance, our team can help you choose the right materials and sizes for your stand.
Use a big and bold font – heavy typefaces are easier to read from across the exhibition hall. Keep your message simple and scannable. You might want to share everything, but large custom signs work best with one clear message that draws people in to learn more. High-contrast designs and colours make your signage pop while introducing visitors to your brand. This combination of bold design and simple messaging turns browsers into stand visitors.
We accept PDF, JPEG, PNG and AI files. For best results, use PDF with fonts outlined and images at 150 DPI or higher. Our online design tool also lets you create directly on our site – no special software needed.
Choose reusable displays like fabric banners and pop-up displays over single-use options. Our PVC-free banners and recycled polyester fabrics reduce environmental impact. Many products work for dozens of events, making them more sustainable than disposable alternatives.
Roller banners come in multiple sizes with visible graphics from 1.2 m to 2 m high. Tabletop roller banners are available in A4 (210 x 297 mm) and A3 (297 x 420 mm) sizes. Pop-up displays measure 2.3 x 2.3 m for standard-sized stands. Zipper walls stand 230 cm tall with various width options. Check each product page for specific dimensions.
For outdoor events, choose 310 gsm standard banners or mesh banners made from woven polyester that let wind pass through. All outdoor materials resist fading, rain and moderate winds.
Standard turnaround is 5–7 business days for most promotional items. Need it faster? Express options deliver many products in 3 business days. For large orders or complex displays, allow 10–14 days. Order early to avoid event-week stress.