1<\/p>\n\n\n\n
Social media<\/strong><\/strong><\/h3>\n\n\n\nMost social media platforms are free to use and many offer low-cost advertising options in addition to organic posting. When it comes to using Facebook, Instagram, Pinterest, Twitter or LinkedIn for your business<\/a>, make sure you create on-brand posts, share regularly and engage with your followers. Get creative with a mix of in-feed and Stories posts to diversify your content and keep followers excited.<\/p>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nAn easy way to boost engagement and gain new followers is by running a giveaway \u2013 giving away a piece of merchandise or a service should be relatively low-cost for you. Encourage followers to tag their friends in the comments or share your post on their own page to attract potential customers.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n\n2<\/p>\n\n\n\n
Video content<\/strong><\/strong><\/h3>\n\n\n\nWith free streaming platforms like YouTube and TikTok readily available, take advantage and start creating dynamic content for your business. Whether a stop-motion video of your ceramics process or a tutorial on kneading bread, on-brand video content can help elevate your brand.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n3<\/p>\n\n\n\n
Email newsletters<\/strong><\/strong><\/strong><\/h3>\n\n\n\nStay connected with customers digitally \u2013 email newsletters are a great way to share updates about your small business, send promotional offers and reinforce your brand identity. Use your newsletter to share new video content and blog posts too! Encourage customers to sign up for your newsletters to receive subscriber-only offers and get early access to sales.<\/p>\n\n\n\n
<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n4<\/p>\n\n\n\n
On-the-go branding<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIf you use any kind of vehicle for your small business, make sure it’s branded with your logo and contact information. <\/p>\n\n\n\n
Whether it’s a delivery truck or an electric scooter, an informational sticker or magnetic sign can spread the word in a cost-effective way.<\/p>\n\n\n\n
<\/div>\n\n\n\n![\"\"](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_206,h_134,c_scale\/f_auto,q_auto\/v1675887219\/ideas-and-advice-prod\/en-gb\/Img-1-22\/Img-1-22.jpeg?_i=AA\")
Custom car magnets<\/a>
Maximise your mileage \u2013 order a magnet for each side of your car.
<\/figcaption><\/figure><\/div>\n<\/div>\n\n\n\n\n5<\/p>\n\n\n\n
Branded packaging<\/strong><\/strong><\/strong><\/h3>\n\n\n\nGet your brand<\/a> out there by letting your customers do the work. Think: paper bags stamped (or stickered!) with your logo and branded reusable tote bags.<\/p>\n\n\n\n<\/div>\n\n\n\n![\"\"](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_275,h_275,c_fill,g_auto\/f_auto,q_auto\/v1675887216\/ideas-and-advice-prod\/en-gb\/Img-2-25\/Img-2-25.jpeg?_i=AA\")
Custom tote bags<\/a>
Bag customer orders in a fabric tote \u2013 they’ll use it again and again and spread the word about your business.<\/figcaption><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n6<\/p>\n\n\n\n
Community sponsorships<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nCould you sponsor a youth sports team or participate in a fundraiser for a local community centre? Donating money \u2013 and time \u2013 is a great way to get your brand out there, create a positive buzz about your business and help you to connect with potential clients in your area.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n<\/div>\n\n\n\n7<\/p>\n\n\n\n
\nBusiness partnerships<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nSmall business is all about community \u2013 get the most out of yours by partnering with other artisans, whether from your online network or your local high street. If you sell artisanal soaps, ask a nearby spa if they would like some samples for thank-you packages. If you make custom home decor, partner with a local realty group to design one-of-a-kind closing sale gifts. The options are truly endless!<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n
\n8<\/p>\n\n\n\n
Business cards<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt doesn’t get more classic than a business card! Make sure you always have a few in your pocket… you never know when you’ll run into a potential collaborator. Make sure to include your contact information and social handles on your business cards.<\/p>\n\n\n\n
![\"\"](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_428,h_321,c_scale\/f_auto,q_auto\/v1675887217\/ideas-and-advice-prod\/en-gb\/Img-3-19\/Img-3-19.jpeg?_i=AA\")
Business cards<\/a>
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\n![\"\"](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_470,h_360,c_scale\/f_auto,q_auto\/v1675887215\/ideas-and-advice-prod\/en-gb\/Img-4-16\/Img-4-16.jpeg?_i=AA\")
Postcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
VISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nAn easy way to boost engagement and gain new followers is by running a giveaway \u2013 giving away a piece of merchandise or a service should be relatively low-cost for you. Encourage followers to tag their friends in the comments or share your post on their own page to attract potential customers.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n\n2<\/p>\n\n\n\n
Video content<\/strong><\/strong><\/h3>\n\n\n\nWith free streaming platforms like YouTube and TikTok readily available, take advantage and start creating dynamic content for your business. Whether a stop-motion video of your ceramics process or a tutorial on kneading bread, on-brand video content can help elevate your brand.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n3<\/p>\n\n\n\n
Email newsletters<\/strong><\/strong><\/strong><\/h3>\n\n\n\nStay connected with customers digitally \u2013 email newsletters are a great way to share updates about your small business, send promotional offers and reinforce your brand identity. Use your newsletter to share new video content and blog posts too! Encourage customers to sign up for your newsletters to receive subscriber-only offers and get early access to sales.<\/p>\n\n\n\n
<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n4<\/p>\n\n\n\n
On-the-go branding<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIf you use any kind of vehicle for your small business, make sure it’s branded with your logo and contact information. <\/p>\n\n\n\n
Whether it’s a delivery truck or an electric scooter, an informational sticker or magnetic sign can spread the word in a cost-effective way.<\/p>\n\n\n\n
<\/div>\n\n\n\nCustom car magnets<\/a>
Maximise your mileage \u2013 order a magnet for each side of your car.
<\/figcaption><\/figure><\/div>\n<\/div>\n\n\n\n\n5<\/p>\n\n\n\n
Branded packaging<\/strong><\/strong><\/strong><\/h3>\n\n\n\nGet your brand<\/a> out there by letting your customers do the work. Think: paper bags stamped (or stickered!) with your logo and branded reusable tote bags.<\/p>\n\n\n\n<\/div>\n\n\n\nCustom tote bags<\/a>
Bag customer orders in a fabric tote \u2013 they’ll use it again and again and spread the word about your business.<\/figcaption><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n6<\/p>\n\n\n\n
Community sponsorships<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nCould you sponsor a youth sports team or participate in a fundraiser for a local community centre? Donating money \u2013 and time \u2013 is a great way to get your brand out there, create a positive buzz about your business and help you to connect with potential clients in your area.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n<\/div>\n\n\n\n7<\/p>\n\n\n\n
\nBusiness partnerships<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nSmall business is all about community \u2013 get the most out of yours by partnering with other artisans, whether from your online network or your local high street. If you sell artisanal soaps, ask a nearby spa if they would like some samples for thank-you packages. If you make custom home decor, partner with a local realty group to design one-of-a-kind closing sale gifts. The options are truly endless!<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n
\n8<\/p>\n\n\n\n
Business cards<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt doesn’t get more classic than a business card! Make sure you always have a few in your pocket… you never know when you’ll run into a potential collaborator. Make sure to include your contact information and social handles on your business cards.<\/p>\n\n\n\n
Business cards<\/a>
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
An easy way to boost engagement and gain new followers is by running a giveaway \u2013 giving away a piece of merchandise or a service should be relatively low-cost for you. Encourage followers to tag their friends in the comments or share your post on their own page to attract potential customers.<\/p>\n<\/div>\n\n\n\n
2<\/p>\n\n\n\n
Video content<\/strong><\/strong><\/h3>\n\n\n\nWith free streaming platforms like YouTube and TikTok readily available, take advantage and start creating dynamic content for your business. Whether a stop-motion video of your ceramics process or a tutorial on kneading bread, on-brand video content can help elevate your brand.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n3<\/p>\n\n\n\n
Email newsletters<\/strong><\/strong><\/strong><\/h3>\n\n\n\nStay connected with customers digitally \u2013 email newsletters are a great way to share updates about your small business, send promotional offers and reinforce your brand identity. Use your newsletter to share new video content and blog posts too! Encourage customers to sign up for your newsletters to receive subscriber-only offers and get early access to sales.<\/p>\n\n\n\n
<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n4<\/p>\n\n\n\n
On-the-go branding<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIf you use any kind of vehicle for your small business, make sure it’s branded with your logo and contact information. <\/p>\n\n\n\n
Whether it’s a delivery truck or an electric scooter, an informational sticker or magnetic sign can spread the word in a cost-effective way.<\/p>\n\n\n\n
<\/div>\n\n\n\nCustom car magnets<\/a>
Maximise your mileage \u2013 order a magnet for each side of your car.
<\/figcaption><\/figure><\/div>\n<\/div>\n\n\n\n\n5<\/p>\n\n\n\n
Branded packaging<\/strong><\/strong><\/strong><\/h3>\n\n\n\nGet your brand<\/a> out there by letting your customers do the work. Think: paper bags stamped (or stickered!) with your logo and branded reusable tote bags.<\/p>\n\n\n\n<\/div>\n\n\n\nCustom tote bags<\/a>
Bag customer orders in a fabric tote \u2013 they’ll use it again and again and spread the word about your business.<\/figcaption><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n6<\/p>\n\n\n\n
Community sponsorships<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nCould you sponsor a youth sports team or participate in a fundraiser for a local community centre? Donating money \u2013 and time \u2013 is a great way to get your brand out there, create a positive buzz about your business and help you to connect with potential clients in your area.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n<\/div>\n\n\n\n7<\/p>\n\n\n\n
\nBusiness partnerships<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nSmall business is all about community \u2013 get the most out of yours by partnering with other artisans, whether from your online network or your local high street. If you sell artisanal soaps, ask a nearby spa if they would like some samples for thank-you packages. If you make custom home decor, partner with a local realty group to design one-of-a-kind closing sale gifts. The options are truly endless!<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n
\n8<\/p>\n\n\n\n
Business cards<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt doesn’t get more classic than a business card! Make sure you always have a few in your pocket… you never know when you’ll run into a potential collaborator. Make sure to include your contact information and social handles on your business cards.<\/p>\n\n\n\n
Business cards<\/a>
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\n\n\n
3<\/p>\n\n\n\n
Email newsletters<\/strong><\/strong><\/strong><\/h3>\n\n\n\nStay connected with customers digitally \u2013 email newsletters are a great way to share updates about your small business, send promotional offers and reinforce your brand identity. Use your newsletter to share new video content and blog posts too! Encourage customers to sign up for your newsletters to receive subscriber-only offers and get early access to sales.<\/p>\n\n\n\n
<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n4<\/p>\n\n\n\n
On-the-go branding<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIf you use any kind of vehicle for your small business, make sure it’s branded with your logo and contact information. <\/p>\n\n\n\n
Whether it’s a delivery truck or an electric scooter, an informational sticker or magnetic sign can spread the word in a cost-effective way.<\/p>\n\n\n\n
<\/div>\n\n\n\nCustom car magnets<\/a>
Maximise your mileage \u2013 order a magnet for each side of your car.
<\/figcaption><\/figure><\/div>\n<\/div>\n\n\n\n\n5<\/p>\n\n\n\n
Branded packaging<\/strong><\/strong><\/strong><\/h3>\n\n\n\nGet your brand<\/a> out there by letting your customers do the work. Think: paper bags stamped (or stickered!) with your logo and branded reusable tote bags.<\/p>\n\n\n\n<\/div>\n\n\n\nCustom tote bags<\/a>
Bag customer orders in a fabric tote \u2013 they’ll use it again and again and spread the word about your business.<\/figcaption><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n6<\/p>\n\n\n\n
Community sponsorships<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nCould you sponsor a youth sports team or participate in a fundraiser for a local community centre? Donating money \u2013 and time \u2013 is a great way to get your brand out there, create a positive buzz about your business and help you to connect with potential clients in your area.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n<\/div>\n\n\n\n7<\/p>\n\n\n\n
\nBusiness partnerships<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nSmall business is all about community \u2013 get the most out of yours by partnering with other artisans, whether from your online network or your local high street. If you sell artisanal soaps, ask a nearby spa if they would like some samples for thank-you packages. If you make custom home decor, partner with a local realty group to design one-of-a-kind closing sale gifts. The options are truly endless!<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n
\n8<\/p>\n\n\n\n
Business cards<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt doesn’t get more classic than a business card! Make sure you always have a few in your pocket… you never know when you’ll run into a potential collaborator. Make sure to include your contact information and social handles on your business cards.<\/p>\n\n\n\n
Business cards<\/a>
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/p>\n<\/div>\n<\/div>\n\n\n\n
4<\/p>\n\n\n\n
On-the-go branding<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIf you use any kind of vehicle for your small business, make sure it’s branded with your logo and contact information. <\/p>\n\n\n\n
Whether it’s a delivery truck or an electric scooter, an informational sticker or magnetic sign can spread the word in a cost-effective way.<\/p>\n\n\n\n
<\/div>\n\n\n\nCustom car magnets<\/a>
Maximise your mileage \u2013 order a magnet for each side of your car.
<\/figcaption><\/figure><\/div>\n<\/div>\n\n\n\n\n5<\/p>\n\n\n\n
Branded packaging<\/strong><\/strong><\/strong><\/h3>\n\n\n\nGet your brand<\/a> out there by letting your customers do the work. Think: paper bags stamped (or stickered!) with your logo and branded reusable tote bags.<\/p>\n\n\n\n<\/div>\n\n\n\nCustom tote bags<\/a>
Bag customer orders in a fabric tote \u2013 they’ll use it again and again and spread the word about your business.<\/figcaption><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n6<\/p>\n\n\n\n
Community sponsorships<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nCould you sponsor a youth sports team or participate in a fundraiser for a local community centre? Donating money \u2013 and time \u2013 is a great way to get your brand out there, create a positive buzz about your business and help you to connect with potential clients in your area.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n<\/div>\n\n\n\n7<\/p>\n\n\n\n
\nBusiness partnerships<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nSmall business is all about community \u2013 get the most out of yours by partnering with other artisans, whether from your online network or your local high street. If you sell artisanal soaps, ask a nearby spa if they would like some samples for thank-you packages. If you make custom home decor, partner with a local realty group to design one-of-a-kind closing sale gifts. The options are truly endless!<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n
\n8<\/p>\n\n\n\n
Business cards<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt doesn’t get more classic than a business card! Make sure you always have a few in your pocket… you never know when you’ll run into a potential collaborator. Make sure to include your contact information and social handles on your business cards.<\/p>\n\n\n\n
Business cards<\/a>
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Maximise your mileage \u2013 order a magnet for each side of your car.
<\/figcaption><\/figure><\/div>\n<\/div>\n\n\n\n
5<\/p>\n\n\n\n
Branded packaging<\/strong><\/strong><\/strong><\/h3>\n\n\n\nGet your brand<\/a> out there by letting your customers do the work. Think: paper bags stamped (or stickered!) with your logo and branded reusable tote bags.<\/p>\n\n\n\n<\/div>\n\n\n\nCustom tote bags<\/a>
Bag customer orders in a fabric tote \u2013 they’ll use it again and again and spread the word about your business.<\/figcaption><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n6<\/p>\n\n\n\n
Community sponsorships<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nCould you sponsor a youth sports team or participate in a fundraiser for a local community centre? Donating money \u2013 and time \u2013 is a great way to get your brand out there, create a positive buzz about your business and help you to connect with potential clients in your area.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n<\/div>\n\n\n\n7<\/p>\n\n\n\n
\nBusiness partnerships<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nSmall business is all about community \u2013 get the most out of yours by partnering with other artisans, whether from your online network or your local high street. If you sell artisanal soaps, ask a nearby spa if they would like some samples for thank-you packages. If you make custom home decor, partner with a local realty group to design one-of-a-kind closing sale gifts. The options are truly endless!<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n
\n8<\/p>\n\n\n\n
Business cards<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt doesn’t get more classic than a business card! Make sure you always have a few in your pocket… you never know when you’ll run into a potential collaborator. Make sure to include your contact information and social handles on your business cards.<\/p>\n\n\n\n
Business cards<\/a>
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Bag customer orders in a fabric tote \u2013 they’ll use it again and again and spread the word about your business.<\/figcaption><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n
6<\/p>\n\n\n\n
Community sponsorships<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nCould you sponsor a youth sports team or participate in a fundraiser for a local community centre? Donating money \u2013 and time \u2013 is a great way to get your brand out there, create a positive buzz about your business and help you to connect with potential clients in your area.<\/p>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n<\/div>\n\n\n\n7<\/p>\n\n\n\n
\nBusiness partnerships<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nSmall business is all about community \u2013 get the most out of yours by partnering with other artisans, whether from your online network or your local high street. If you sell artisanal soaps, ask a nearby spa if they would like some samples for thank-you packages. If you make custom home decor, partner with a local realty group to design one-of-a-kind closing sale gifts. The options are truly endless!<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n
\n8<\/p>\n\n\n\n
Business cards<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt doesn’t get more classic than a business card! Make sure you always have a few in your pocket… you never know when you’ll run into a potential collaborator. Make sure to include your contact information and social handles on your business cards.<\/p>\n\n\n\n
Business cards<\/a>
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\n\n\n
7<\/p>\n\n\n\n
Business partnerships<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nSmall business is all about community \u2013 get the most out of yours by partnering with other artisans, whether from your online network or your local high street. If you sell artisanal soaps, ask a nearby spa if they would like some samples for thank-you packages. If you make custom home decor, partner with a local realty group to design one-of-a-kind closing sale gifts. The options are truly endless!<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n
\n8<\/p>\n\n\n\n
Business cards<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt doesn’t get more classic than a business card! Make sure you always have a few in your pocket… you never know when you’ll run into a potential collaborator. Make sure to include your contact information and social handles on your business cards.<\/p>\n\n\n\n
Business cards<\/a>
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
8<\/p>\n\n\n\n
Business cards<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt doesn’t get more classic than a business card! Make sure you always have a few in your pocket… you never know when you’ll run into a potential collaborator. Make sure to include your contact information and social handles on your business cards.<\/p>\n\n\n\n
Business cards<\/a>
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n\n\nVISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Make your cards stand out with a foil finish or eye-catching shape.<\/figcaption><\/figure><\/div>\n\n\n\n
VISTAPRINT TIP<\/h4>\n<\/div><\/div>\n\n\n\n\n<\/div>\n\n\n\n\nMake your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Make your business card work twice as hard \u2013 add a promotional offer on one side or use a punch-card design for in-store rewards.<\/p>\n<\/div>\n\n\n\n
\n\n\n\n
9<\/p>\n\n\n\n
Personal touches<\/strong><\/strong><\/strong><\/h3>\n\n\n\nIt might sound obvious, but don’t overlook the small personal touches \u2013 these extra gestures go a long way. Whether it’s a handwritten thank-you card, a voucher for their next order or a birthday discount, make them feel special with a polished personal touch.<\/p>\n\n\n\n
\nPostcards<\/a>
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n\n10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Use a branded postcard to add something special to every order.
<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n
10<\/p>\n\n\n\n
Online directory listings<\/strong><\/strong><\/strong><\/h3>\n\n\n\nMake sure your business is listed on every major search engine<\/a> \u2013 this will ensure your business appears in search results and will also improve the reputation and search value of your website.<\/p>\n\n\n\n<\/div>\n\n\n\n
\n\n\n\n11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\n\n\n
11<\/p>\n\n\n\n
Customer events<\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\nWhether it’s a private shopping event, a one-on-one craft studio tour or a virtual flash sale, show appreciation for your customers with a special event<\/a>… without spending too much money. Even if you can’t celebrate them with a huge in-person party, get creative with on-screen or digital events.<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n\n\n\n\n12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\n\n\n
12<\/p>\n\n\n\n
Loyalty programmes<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\nKeep customers coming back with a great loyalty programme. <\/p>\n\n\n\n
Whether it’s a free goodie after five purchases or a discount code for their birthday, promotions and personalised rewards are a great way to make customers feel special… and encourage them to click on ‘Buy.’<\/p>\n<\/div>\n\n\n\n
\n13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
Whether you’re a brand-new small business owner or a seasoned entrepreneur, it’s always a good idea to take advantage of […]<\/p>\n","protected":false},"author":14,"featured_media":1648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Inexpensive & Free Marketing Ideas for Small Businesses | VistaPrint","_seopress_titles_desc":"Looking for inexpensive marketing ideas to promote your business? Vistaprint is helping small business owners by providing 13 budget-friendly tips & tricks to help them boost their business.","_seopress_robots_index":"","_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/comments?post=1375"}],"version-history":[{"count":2,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions"}],"predecessor-version":[{"id":20496,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/posts\/1375\/revisions\/20496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media\/1648"}],"wp:attachment":[{"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/media?parent=1375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/categories?post=1375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vistaprint.co.uk\/hub\/wp-json\/wp\/v2\/tags?post=1375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
13<\/p>\n\n\n\n
Local press<\/strong><\/strong><\/strong><\/h3>\n\n\n\nDid you redecorate your brick-and-mortar shop? Are you hosting an open house in your studio? Are you donating a percentage of profits to charity? All of these things are newsworthy when it comes to the local press. If you’re doing something big for your business, contact a local media outlet with a press release<\/a> \u2013 there’s a good chance you’ll be featured and that means word will spread about your business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"
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<\/p>\n","protected":false},"excerpt":{"rendered":"
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